Upgrade to Beyond Fast
GeForce RTX 40 Series and DLSS 3
NVIDIA® GeForce RTX™ 40 Series GPUs are beyond fast for gamers and creators. They're powered by the ultra-efficient NVIDIA Ada Lovelace architecture which delivers a quantum leap in both performance and AI-powered graphics. Experience lifelike virtual worlds with ray tracing and ultra-high FPS gaming with the lowest latency. Discover revolutionary new ways to create and unprecedented workflow acceleration.
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Gigabyte GeForce RTX 4060 WINDFORCE OC 8GB Graphics Card - GV-N4060WF2OC-8GDComing SoonComing Soon -
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ZOTAC Gaming GeForce RTX 4060 Ti 16GB TWIN EDGE GDDR6 Graphics Cards - ZT-D40620E-10MComing SoonComing Soon -
Asus Dual Nvidia GeForce RTX 4060 Ti OC Edition 16GB GDDR6 Graphics Card - DUAL-RTX4060TI-O16GComing SoonComing Soon -
Palit Nvidia GeForce RTX 4060 Ti Dual OC 8GB GDDR6 Graphics Card - NE6406TT19P1-1060DComing SoonComing Soon -
ZOTAC Gaming Nvidia GeForce RTX 4060 Ti TWIN EDGE 8GB DLSS3 Graphics Card - ZT-D40610E-10MComing SoonComing Soon -
Gigabyte AORUS GeForce RTX 4060 Ti ELITE 8GB Graphics Card - GV-N406TAORUS E-8GDComing SoonComing Soon
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AWD-IT C500 ICE RGB Intel Core i5 12600KF RTX 4060 8GB Windows 11 Desktop PC for GamingComing SoonComing Soon -
AWD-IT North Ryzen 5600 6 Core NVIDIA RTX 5060 8GB Desktop PC for GamingSpecial Price £879.99 £733.32 was £999.99Built to order
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AWD-IT North Ryzen 5600 6 Core NVIDIA RTX 5060 8GB Desktop PC for GamingSpecial Price £879.99 £733.32 was £999.99Built to order
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AWD-IT M120R Mesh AMD Ryzen 5600 6 Core NVIDIA RTX 5070 12GB Desktop PC for GamingSpecial Price £1,139.99 £949.99 was £1,199.99Built to order
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AWD-IT Corsair iCUE 6500X RGB Intel Ultra 9 285K Nvidia RTX 5090 32GB White AI Desktop PC for GamingSpecial Price £4,199.99 £3,499.99 was £4,499.99Built to order -
AWD-IT FRAME 4000D RGB AMD Ryzen 9600X Nvidia RTX 5090 32GB Desktop PC for GamingSpecial Price £3,599.99 £2,999.99 was £3,799.99Built to order
New Streaming Multiprocessors
Up to 2x performance and power efficiency
Fourth-Gen Tensor Cores
Up to 2x AI performance
Third-Gen RT Cores
Up to 2x ray tracing performance
Cutting-Edge GPUs
NVIDIA Ada Lovelace Architecture
Realistic and Immersive Graphics
Dedicated Ray Tracing Cores
AI-Accelerated Performance
NVIDIA DLSS 3
Game-Winning Responsiveness
NVIDIA Reflex low-latency platform
Built for Live Streaming
NVIDIA Encoder
AI-Enhanced Voice and Video
NVIDIA Broadcast
Fast-Track Your Creativity
NVIDIA Studio
Performance and Reliability
Game Ready and Studio Drivers
Read our blog for all the details!
The Ada architecture unleashes the full glory of ray tracing, which simulates how light behaves in the real world. With the power of RTX 40 Series and third-gen RT Cores, you can experience incredibly detailed virtual worlds like never before.
RTX Off
RTX On
DLSS is a revolutionary breakthrough in AI-powered graphics that massively boosts performance. Powered by the new fourth-gen Tensor Cores and Optical Flow Accelerator on GeForce RTX 40 Series GPUs, DLSS 3 uses AI to create additional high-quality frames.
*Captured with GeForce RTX 4090 at 3840 x 2160, New Ray Tracing: Overdrive Mode, DLSS 3, pre-release build.
NVIDIA Reflex and GeForce RTX 40 Series GPUs deliver the lowest latency and best responsiveness for the ultimate competitive advantage. Built to optimize and measure system latency, Reflex provides faster target acquisition, quicker reaction times, and the best aim precision for competitive games.
NVIDIA Studio
Your Ideas, Accelerated by NVIDIA Studio
Take your creative projects to the next level with NVIDIA Studio. Powered by new dedicated hardware, RTX 40 Series unlocks unmatched performance in 3D rendering, video editing, and graphic design. Experience feature-rich RTX accelerations in top creative apps, world-class NVIDIA Studio drivers engineered to provide maximum stability, and a suite of exclusive tools that harness the power of RTX for AI-assisted creative workflows.
NVIDIA Encoder
The Dream Stream
Steal the show with incredible graphics and high-quality, stutter-free live streaming. Powered by the eighth-generation NVIDIA Encoder (NVENC), GeForce RTX 40 Series ushers in a new era of high-quality broadcasting with next-generation AV1 encoding support, engineered to deliver greater efficiency than H.264, unlocking glorious streams at higher resolutions. Plus, exclusive optimizations in your favorite live streaming apps give your audience your best—every time.
NVIDIA Broadcast
AI-Powered Home Studio
The NVIDIA Broadcast app transforms any room into a home studio—taking your live streams, voice chats, and video calls to the next level with powerful AI effects like noise and room echo removal, virtual background, and more.
NVIDIA Omniverse
Connect Your Creative Worlds to a Universe of Possibility
NVIDIA Omniverse™ is a 3D design collaboration platform within the NVIDIA Studio suite of tools for creators. Built to accelerate workflows and unite apps and assets to bring your ideas to life—fast.
NVIDIA Canvas
The App That Puts the Ai in Painting
Use AI to turn simple brushstrokes into realistic landscape images. Create backgrounds quickly, or speed up your concept exploration, so you can spend more time visualizing ideas.
