GeForce RTX 40 Series
BEYOND FAST
NVIDIA® GeForce RTX® 40 Series GPUs are beyond fast for gamers and creators. They're powered by the ultra- efficient NVIDIA Ada Lovelace architecture which delivers a quantum leap in both performance and AI-powered graphics. Experience lifelike virtual worlds with ray tracing and ultra-high FPS gaming with the lowest latency. Discover revolutionary new ways to create and unprecedented workflow acceleration.
New Streaming Multiprocessors
Up to 2x performance and power efficiency
Fourth-Gen Tensor Cores
Up to 2x AI performance
Third-Gen RT Cores
Up to 2x ray tracing performance
Cutting-Edge GPUs
NVIDIA Ada Lovelace Architecture
Realistic and Immersive Graphics
Dedicated Ray Tracing Cores
AI-Accelerated Performance
NVIDIA DLSS 3
Game-Winning Responsiveness
NVIDIA Reflex low-latency platform
Built for Live Streaming
NVIDIA Encoder
AI-Enhanced Voice and Video
NVIDIA Broadcast
Fast-Track Your Creativity
NVIDIA Studio
Performance and Reliability
Game Ready and Studio Drivers
Read our blog for all the details!
-
AWD-IT Pure Black Ryzen 5 8400F 6 Core Nvidia GeForce RTX 5060 8GB Desktop PC for GamingSpecial Price £929.99 £774.99 was £999.99Built to order -
AWD-IT C500 ICE RGB Intel Core i5 12600KF RTX 4060 8GB Windows 11 Desktop PC for GamingComing SoonComing Soon -
AWD-IT North Ryzen 5600 6 Core NVIDIA RTX 5060 8GB Desktop PC for GamingSpecial Price £899.99 £749.99 was £999.99Built to order
-
AWD-IT North Ryzen 5600 6 Core NVIDIA RTX 5060 8GB Desktop PC for GamingSpecial Price £899.99 £749.99 was £999.99Built to order
-
AWD-IT M120R Mesh AMD Ryzen 5600 6 Core NVIDIA RTX 5070 12GB Desktop PC for GamingSpecial Price £1,139.99 £949.99 was £1,199.99Built to order
-
AWD-IT Corsair iCUE 6500X RGB Intel Ultra 9 285K Nvidia RTX 5090 32GB White AI Desktop PC for GamingSpecial Price £4,449.99 £3,708.32 was £4,699.99Built to order -
AWD-IT FRAME 4000D RGB AMD Ryzen 9600X Nvidia RTX 5090 32GB Desktop PC for GamingSpecial Price £3,599.99 £2,999.99 was £3,799.99Built to order
The Ada architecture unleashes the full glory of ray tracing, which simulates how light behaves in the real world. With the power of RTX 40 Series and third-gen RT Cores, you can experience incredibly detailed virtual worlds like never before.
RTX Off
RTX On
DLSS is a revolutionary breakthrough in AI-powered graphics that massively boosts performance. Powered by the new fourth-gen Tensor Cores and Optical Flow Accelerator on GeForce RTX 40 Series GPUs, DLSS 3 uses AI to create additional high-quality frames.
*Captured with GeForce RTX 4090 at 3840 x 2160, New Ray Tracing: Overdrive Mode, DLSS 3, pre-release build.
NVIDIA Reflex and GeForce RTX 40 Series GPUs deliver the lowest latency and best responsiveness for the ultimate competitive advantage. Built to optimize and measure system latency, Reflex provides faster target acquisition, quicker reaction times, and the best aim precision for competitive games.
